District Rural Industries Project (DRIP)

• Focussed Attention
• Systematic Planning
• Participatory Process
• Coordinated efforts
• Credit plus Approach

• A participatory programme of State Govt., Banks, NGOs and Developmental agencies for credit intensification towards development of RNFS.
• Facilitates convergence of the experience, energy and resources of all project partners to harness the potential for rural development.
• Realistic assessment of potential for growth of RNFS and gearing up the entire district machinery committed to rural development.
• Facilitates adequate, timely, qualitative and need- based credit support through banking channel for setting up of new units as well as for expansion/ modernisation of existing units.
• Envisages promotional, infrastructural and linkage support from various project partners.
• DRIP is not a target-oriented programme.
• Does not envisage provision of any new subsidies other than the normal facilities (including existing subsidies) available for setting up of RNFS units in the district.
• A flexible programme open to adoption of new ideas and innovations

• Conduct of Detailed Potential Survey of the District.
• Strategy meets at District & State level.
• Sensitisation of the Functionaries of Project Partners - Govt./ Banks/ NGOs/ VAs/ DAs.
• Goal Oriented Project Planning (GOPP) Workshop at the District Level.
• Training of the officials of Primary Lending Institutions (PLIs).
• Preparation of DRIP Action Plan.
• Dovetailing of DRIP Action Plan with Service Area Plans (SAPs) of banks.
• Adoption of Cluster Approach.
• Awareness creation/ skill upgradation amongst Entrepreneurs.
• Technology Upgradation/ Transfer.
• Focus on implementation of Credit-linked Promotional Programmes through NGOs/VAs/ DAs.
• Encouraging Credit Delivery Innovations.
• Monitoring the progress closely through Project Coordination & Guidance Committees (PCGCs) at the district and state level.

Role Of Project Partners

Government and other Developmental Agencies

• Developing a suitable Time-bound Action Plan commensurate with DRIP Action Plan.
• Identifying Nodal Officers in the concerned Departments/ Agencies for assuming responsibility for Coordinating the implementation of DRIP.
• Associating with Other Partner Agencies for bringing synergy in identification of entrepreneurs, sponsoring of cases on merit to the banks, preparing project profiles, providing technical guidance, the required infrastructure and linkages, positioning of extension staff, conducting training for Skill Upgradation, etc.
• Developing a built-in monitoring system to ensure achievement of project objectives

• Integrating DRIP Action Plan into Service Area Plans.
• Identifying Potential Entrepreneurs/ Enterprises.
• Adopting Cluster Approach in lending.
• Ensuring Qualitative Lending with close Supervision.
• Associating with the Block/ Cluster/ Village level Awareness Meetings.
• Sponsoring Potential Entrepreneurs to participate in Rural Entrepreneurship Development Programmes (REDPs).
• Deputing field level functionaries to various Training programmes, Meets/ Workshops.
• Providing necessary credit to the entrepreneurs covered under various promotional schemes.
• Improving the access of credit to Women.
• Promoting and linking of SHGs.
• Maintaining proper database.
• Monitoring the Progress of DRIP action plan at Block/ District/ State level fora.
• Opening of Specialised Branches for financing Small Scale Industries and Other rural industries.

• Associating NGO/VAs as Co-partners in achieving the goals set out under DRIP.
• Taking up implementation of Credit-related Promotional programmes viz., Training- cum- Production Centres (TPCs), Conduct of Rural Entrepreneurship Development Programmes (REDPs), Setting up of Mother Units, Common Service Centres, Artisan Guilds, Assistance to Rural Women in Non- Farm Development (ARWIND), Marketing/ Technology Development interventions, Rural Development Communications, Linking of Self Help Groups, etc.
• Providing Escort Services to the potential entrepreneurs trained under REDPs.
• Playing Catalytic role in boosting RNFS and propagating DRIP message.

• Conduct of Detailed Potential Survey of the district to map the RNFS potentials.
• Extending 100% refinance to banks for their lending under ARF (NFS).
• Extension of financial assistance in the form of grants to select agencies for promotional programmes.
• Direct association/ involvement of DDM(DD) and RO in various forums/ promotional interventions - Organisation of special programmes/ meets.
• District Development Manager of NABARD posted at DRIP HQ plays a keyrole in coordinating the development efforts under DRIP.
• Use of consultants/ consultancy agencies for specific activities/ studies.
• An extensive and intensive strategy for training/ skill upgradation/ sensitisation of PLIs, NGOs and Govt. functionaries.
• Guiding and reviewing the progress of DRIP through Project Coordination and Guidance Committees set up at District/ State level.
• Disseminating the lessons learnt under DRIP to all the Project Partners.
• Sponsoring Monitoring and Evaluation studies

New Initiatives

In DRIP districts grant assistance to set up 2 Rural Haats each to facilitate marketing of products SHG/ villagers/ farmers etc is available.